German microcar brand is changing direction at 21.
Smart is celebrating an important milestone and massive changes in its future strategy, all at the age of only 21. Mercedes-Benz’s city car subsidiary has seen sales wane in the last few years and admitted that its future is now contingent on e-mobility. Smart even has a new part owner, Geely, to help it refocus.
The Chinese industrial powerhouse has already confirmed that Smart’s future will be battery powered, instead of internal combustion and with Geely commanding 50% of Smart’s equity, what the Chinese product planners want, will be crucial.
To bid farewell to the brand’s petrol-powered cars, Smart has collaborated with German aftermarket engineering specialist Brabus, to build a series of 21 Final Edition ForTwos. Fittingly, these Final Edition range will be limited to only 21 cars.
Finished in a very bold black and yellow bumblebee colour scheme, these Smarts were developed with input from German industrial design icon, Konstantin Grcic - and as such, his name adorns the special edition treadplates, when you open the door. The cabin environment sees a repeat of the bright yellow and matte black colour contrast, with ‘21’ graphics on the headrests, transmission shifter top and parking brake gridle.
The Smart ForTwo Final Edition will become a unique collector’s item, as one of the very few production cars in history, to have different coloured wheels on the front and rear axle.