The Ford Mustang is one of the world’s most iconic cars and globally, the muscle car lifestyle is exceptionally desirable.
So when news broke that Ford South Africa would be bringing the Mustang to our shores, people went wild. This was a chance to own the legendary car and not have to settle for a gray import, or a left-hand drive model. Ford South Africa knows its sitting on a goldmine with this car and demand will very likely exceed supply – especially seeing as pricing is going to be competitive, as revealed to us at the recent Ford Go Further Conference.
The Ford Mustang Lottery will give potential purchasers a shot at becoming the first to own one of these exciting cars. We know waiting lists will be flooded and this lottery will make waiting lists redundant as they’ll essentially jump the queue. No waiting, no hassles… and what an opportunity!
According to Ford South Africa: “The Ford Mustang Lottery will operate on a sweepstake basis, and will be run once-off at the end of January 2016. Participants are entered into the competition by registering on the Ford Mustang Keep Me Informed tab on the Mustang model web page: https://www.ford.co.za/cars/mustang/kmi. Participants already registered need not re-register as their previous registration will automatically validate them.”
To build some hype around the Ford Mustang Lottery, Ford South Africa created this video:
