SA's single- and double-cab bakkie sales race after Q3 2024

Hilux versus Ranger! With 3 quarters of 2024 gone, what’s happening in South Africa’s single-, extended- and double-cab bakkie sales race? We have the figures…

Just like that, 3 quarters of 2024 have come and gone. While we know the Toyota Hilux is well ahead in the year-to-date bakkie sales race overall, we’ve again managed to lay our paws on detailed sales figures for this period, showing the respective performances of the top 1-tonne bakkies in the single-, extended- and double-cab segments.

As a reminder, Naamsa’s monthly sales report unfortunately doesn’t include a breakdown of the 3 bakkie body styles. Thankfully, though, our friends over at Lightstone Auto have again provided us with these interesting local registration figures.

For the record, the Hilux was again top of the bakkie charts in September 2024 with 2 942 units sold. The Ford Ranger (2 382 units) thus once more settled for 2nd place, while the Isuzu D-Max again completed the top 3, ending last month on 1 592 units.

Based on collated figures reported to Naamsa, our records show the Hilux (24 235 units) is far ahead in the overall sales race, year to date. The Ranger (19 164 units) sits in 2nd position, followed by the D-Max (14 316 units).

SA’s best-selling double-cab bakkies after Q3 2024

Let’s now turn our attention to bakkie sales by body style. According to Lightstone Auto, the Ford Ranger tops the double-cab sales charts after the first 3 quarters of 2024, with as many as 14 847 units sold. In September 2024, the Silverton-built bakkie managed 1 875 units in the dual-cab space, translating to 78.7% of the nameplate’s total for the month.

As such, the Toyota Hilux finds itself in 2nd place in the double-cab sales race, year to date, with 11 367 units registered (that’s 3 480 sales off the pace). Last month, the Prospecton-built bakkie’s overall tally of 2 942 units included 1 557 examples (or 52.9%) of the dual-cab body style.

Predictably, 3rd place on the double-cab podium after Q3 2024 is still held by the Isuzu D-Max, which finds itself on 5 883 units. In September, the Struandale-made contender reached 618 sales of this body style or 38.8% of the nameplate’s aggregate for the month.

Lightstone Auto’s figures furthermore show that all other 1-tonne double-cab bakkie derivatives (excluding the Ranger, Hilux and D-Max, that is) collectively managed 1 445 registrations in September and 12 947 units, year to date.

Sales after Q3 2024: single- & extended-cab body styles

What’s the situation in the single-cab space? Well, the Hilux leads the charge in this segment, with 9 070 units sold after Q3 2024. In addition, the Japanese firm’s contender was the only single cab to crack 4 figures in September, reaching 1 004 units.

The single-cab version of the D-Max (6 885 units) occupies 2nd place, year to date, a position it also attained in September (768 units). After Q3 2024, the 2-door version of the KwaZulu-Natal-assembled Mahindra Pik Up completes the single-cab podium with 5 115 units (having managed 557 sales – or 71.2% of its total for the month – in September).

For the record, Ford sold just 160 examples of the Ranger single cab in September, taking its year-to-date total in this space to 1 385 units.

Meanwhile, the Hilux Xtra Cab (3 789 units) remains in pole position in the extended-cab segment, year to date at the end of September 2024, ahead of the Ranger SuperCab (2 926 units). As the only other model offered in this body style, the D-Max Extended Cab again finds itself in 3rd place (1 548 units).