Ford will present a 23 vehicle line-up at the Shanghai Auto Show, including all-new models for the Mondeo, the Fiesta ST and the Focus CTCC (Chinese Touring Car Championship) race car. The launch of the new Fiesta ST is an addition to Ford’s performance car segment.
Great Interactive Technologies at Shanghai Auto ShowFord’s display at the Shanghai Auto Show will feature smart, green and safe technology displays such as the Boostical display which will allow visitors to generate their own music videos to communicate the power and efficiency of EcoBoost engines. Ford will also display its voice-activated SYNC with MyFord Touch Mandarin system, the inflatable rear safety belt, and the EcoBoost engine family, including the 1.0-liter EcoBoost unit.
“We are excited to have visitors at Auto Shanghai 2013 come to the Ford display and see for themselves the great products and technologies we are bringing to our customers in China,” said Dave Schoch, president of Ford Asia Pacific.
“With the stunning all-new Mondeo and the new Fiesta ST, we’re fulfilling our promise to bring more exciting vehicles to our customers as we remain on track to introduce 15 new models in China by 2015,” Schoch added.
The 2013 Shanghai Auto Show takes place from April 21-29, 2013 at the Shanghai International Exhibition Centre.