Peugeot Unveils Bakkie for Africa


Peugeot will be introducing an Africa-only double-cab bakkie, simply called the Pick Up. Could/should Peugeot South Africa be convinced to launch it in the local market? 

The Pick Up will only be sold in Africa and is set to go on sale in September. Whether it will ever be available in South Africa is a mystery: Peugeot South Africa said it wouldn't bring the newcomer to the market "at the moment", yet Peugeot CEO Jean-Philippe Imparato tweeted that Peugeot was making a strong comeback in Africa and tagged Peugeot SA in his tweet, which certainly raised a few eyebrows! The Pick Up appears to be specially built for North and West Sub-Saharan Africa so we speculate it could be for left-hand drive markets only.

What we know about the Pick Up

It’s exclusively available in double-cab guise and likely to target the bottom end of the segment, possibly along the lines of the Fiat Fullback or even below that, to compete with Chinese and Indian offerings. Think of it as a double-cab workhorse bakkie, more than a lifestyle vehicle.

It has a 2.5-litre turbodiesel engine with 85 kW and 250 Nm of torque. It’s also available in 4x2 and 4x4 with a low-range gearbox. The gearbox is only available as a 5-speed manual.

Ground clearance is reasonable at between 210 and 215 mm. The load bay length measures 1.40 metres long by 1.39 metres wide and has a load capacity of 815 kg.

In order to target that lower end of the double cab market, it’s not quite as luxurious as the current leisure bakkies, but has a decent amount of standard kit. Manual air-conditioning, electric windows, radio/CD with USB and auxiliary input capabilities can be expected.

In terms of safety, it is equipped with ABS, EBD and dual front airbags.

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