The new Volkswagen Tiguan has hit the local family car market and it will look to win back market share in this hotly contested segment. Will the new Tiguan succeed? Jacob Moshokoa reviews the new Tiguan! Watch the video for insight!
The new Volkswagen Tiguan is here!
It’s fair to say that the legacy brands who have enjoyed market domination in South Africa for decades have never faced an onslaught of competition quite like the last few years, as a deluge of Chinese brands have captured significant market share in recent times.
The Volkswagens of this world have a proper fight on their hands as brand loyalty seems to become a thing of the past as South African consumers are seemingly pursuing value over the badge on the nose.
With this new Tiguan, Volkswagen has made a refreshing change…they’ve practically kept the price the same (or less!) than the outgoing model.
This represents a significant shift in the modus operandi of the legacy brands and it’s one that we welcome and we’re sure the South African consumer will too.
VW have also not been shy with the specification, another area where the Chinese brands tend to shine.
So, will this all work? Jacob Moshokoa reviews the new Volkswagen Tiguan for us, and we’ll keep an eye on the sales figures to find out.
Watch the video!
Buy a new Volkswagen Tiguan on Cars.co.za
Buy a used Volkswagen Tiguan on Cars.co.za
Also see: Volkswagen Tiguan Buyer’s Guide Video
